Do you have a digital strategy?
Your online presence is an important part of your professional image and overall communications and marketing plan. You need a website that delivers results. If it isn’t search engine optimized, if its design isn’t responsive, or if it is more than two years old, it just can’t pull its own weight. And if you don’t have anyone to manage it on a day-to-day basis, that’s even worse. No analytics? That’s bad. Invisible, unresponsive, stale, and neglected—your website doesn’t have a chance to make you shine. And that reflects on you. Unfair? Maybe. But it’s a digital world—and you need a digital strategy.
Our consultants and web team build your strategy and put it in motion by:
- Designing, coding, and managing responsive websites crafted to provide an optimal viewing experience across a wide range of devices and chock full of keywords and features that make it highly visible to search engines
- Providing valuable analytics about your visitors (how many, where they are coming from, how long they are staying, their favorite pages—useful intel)
- Monitoring your website security to protect it from hackers and Internet pirates, and backing up your site to get you back on track quickly when it seems the worst has happened
- Overseeing your reputation management
- Producing web videos
By the way—who’s managing YOUR social media?
Social media (Facebook, Twitter, LinkedIn, YouTube, etc.) has emerged as an increasingly important element of marketing and advertising campaigns. We actively and responsively manage this medium—your digital mouth—for you as part of your coordinated, customized marketing solution. By developing and maintaining thriving social media pages, we help you broadcast your brand message and allow you to take part in influential conversations with your consumers.
Whether you have already established a following on social media and are looking to improve your strategy, or you are just getting started, we can create a social media marketing plan customized to your needs.